Copywriter and Author based in Brighton area. Currently freelancing for various clients.
Das Petrou
Creative Copywriter
Creating strong ideas, original and effective copy, and powerful headlines for major London agencies, including McCann Erickson, BBH, Saatchi & Saatchi and Leo Burnett on major international brands, including Audi, Coke, Martini, Unilever, Sony and Nestle.
I’m also a published author, of a collection of short stories.
I specialise in thinking that feeds into the creation of powerful and effective ideas, memorable copy, and impactful headlines for major London agencies, including McCann Erickson, BBH, Saatchi & Saatchi and Leo Burnett on various international brands, among them: Audi, Coke, Martini, Unilever, Sony, Bentley Motors, Barclays, P&G, Diageo and Nestle.
Intro
Work
This selection of projects gives you a flavour of the variety of sectors I’ve worked in, and the range of approaches I can take. For me, every brief is unique: I interrogate it to the nth degree, doing intensive research on the product, the strategy, and the target audience to squeeze every ounce of useful information.
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Published Work
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